Natura Nuova. Born from the earth, it grows up to you.


The Nature, every day.

Bringing nature into the lives of all people, every day. This is the idea that guided the Natura Nuova’s path right from birth.


New in quality.

Only exceptional raw materials, preferably Italian and carefully selected.

New in processes.

Because our advanced technologies respect our foods to enhance their taste and properties.

Healthy is never a second choice.

We choose the best, you know what you choose.

In Natura Nuova everything starts with the search for quality: we choose the best raw materials of local production, only the first-level fruit from suitable areas.

New in innovative packs

Designed to taste natural and genuine products at any time and in any place.


A commitment called trust


The most rigorous checks and certificates: quality is safety.


The best fruit from a unique land of culture and vocation.


1,000 producers and a Consortium: the short chain looks far ahead.

Natura Nuova

The excellence Made in Italy for over 20 years: a story that loves the earth.